Join the waitlist for the Ecommerce SEO Bootcamp.

A self-paced online course for in-house and agency SEOs working on ecommerce sites – the tactics, systems, templates, and workflows that deliver results time after time.

Trusted by SEOs from:

"I usually don’t endorse people, but Freddie is legit."

Brian Dean

Founder of Backlinko

Your instructor: Freddie Chatt

I’m the founder and operator of Village Cricket Co. an ecommerce brand selling cricket gear in the UK.

After dropping out of university, I was thrust into the world of SEO in my first role as a digital marketing assistant back in 2012.

And it took off!

The first year we achieved triple-digit growth and after five years, it was an 8 figure channel for the brand.

During my time in house I worked on projects including domain migrations, internationalisation, content-led campaigns, community link building and everything in between.

Since 2019, I’ve been a full-time SEO consultant working with hundreds of store owners helping them grow with SEO and have accumulated a deep understanding of what works and what doesn’t in SEO for online stores.

I used this knowledge to grow Village Cricket Co. into a six-figure brand using just SEO, using a defined system to find high converting, low competition keywords that drive sales and not just traffic.

This course is the combined process developed from working with hundreds of ecommerce brands and personal experience with my own brand.

And thanks to over 12 years of experience working with ecommerce brands I’ve been able to help clients achieve results like these:

One recent client seeing over 373% year-on-year growth. A phenomenal team executing to an extremely high standard.

Another client, maintaining impressive performances despite turmoil within the industry they are in.

Clients who implement consistently can see organic search become their most profitable acquisition channel.